7 Dumb Mistakes That Smart Business Owners Make With Social Media

Social media is a lot like coffee. You’ll either love it, consume a lot of it and get energized over it, or you won’t. Instead, you’ll hate it, sweat over it and become exhausted.

Whatever it does to you, be aware. Social media, just like coffee, is big business and it’s here to stay.

So if you want to keep your client base happy and attract others, you must know how to use it effectively.

This 11-page report that’s entitled 7 Dumb Mistakes That Smart Business Owners Make With Social Media, has been compiled due to popular demand. Repeatedly I see the same mistakes being made when business owners pursue social media as a tool for business development. Repeatedly too, I get asked how to spot social media fakers, rectify their shoddy work and advise on implementing it strategically and intelligently.

Now, as someone who values time, I’m not going to waste any here.  This report is for you if:

  • You want to grow your brand and benefit from increased exposure, influence and sales.
  • You see the power in social media as a tool for the whole business rather than as something “marketing” do.
  • You know that social media is an emerging technology and recognize that it’s time to understand its capabilities.
  • You want to capitalize on the technology and seize market share ahead of your competitors.

Download the report…

The  7 Dumb Mistakes That Smart Business Owners Make With Social Media can be downloaded from here now.

Once you’ve read it, tell me in the comments below or in a private email:

  • How you’re dealing with social media as a technology to grow your business or brand.
  • What aspect of social media you find the most challenging.

Please share your stories and experience here, and if you’ve got a question, just pop it down here. If you want to contact me for a strategy call click here.

Thanks for being a sport and participating!


Finally, if you know someone who’d LOVE the insight from this social media for business post, please send them a link. You’ll find business owners, consultants and yes, even sales and marketing managers who manage people who’ll be interested to hear about this.

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Jane Frankland is a successful cyber security entrepreneur, consultant and speaker who has had a diverse career encompassing art and design; business development; and operations. Having held directorships and senior executive positions within her own companies and at several large PLCs, she now provides agile, forward thinking organisations with strategic business development solutions. Right now she is writing a book on gender diversity in cyber security and is focused on increasing the numbers of women in the profession.

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